It has been two decades after the legendary game debuted in North America, offering players everywhere the means to feel like rock legends. Figuratively speaking, though you'd be hard-pressed telling that someone who's mastered the epic four-minute instrumental break before an enthusiastic crowd of friends.
Developed by Harmonix, Guitar Hero gave players a guitar-shaped controller to match on-screen cues scrolling down the display synchronized to the music. Each riff corresponded to particular chords, producing the sensation of a genuine live show.
Harmonix previously experimented in the music genre before partnering with RedOctane, later acquired by Activision during the mid-2000s. Collaboratively, they laid the foundations for an unlikely billion-dollar series that had a significant influence for many of the artists featured, showcasing classic bands to a new generation of gaming enthusiasts.
Michael Dornbrook, former COO from the developer, recalls the early budgetary hurdles in securing the recordings – even though the first two games primarily featured cover versions.
“We rerecorded all the music since the dollar figure prohibitive,” he says. “Despite having the publishing rights by themselves, it was extremely difficult. We failed to secure acts such as legendary groups – the publisher had virtually no money, and we were pretty convinced it would fail. However, when the game took off, album purchases airtime increased, all artists desired to participate.”
He continues: “Among the remarkable aspects was how many parents got in touch expressing gratitude for exposing their kids to the songs they adored. It evolved into an intergenerational thing.”
Timeless Music Gains Younger Fans
Northern Irish blues-rock band the Answer had their track in the 2008 release the popular installment. Lead musician the artist recalls how the series brought older hits to the forefront: “Guitar Hero provided a bigger, younger audience. Generally such music was considered outdated material, however once it got included in the title and teenagers were finding it, abruptly it was cool. That legitimised the genre, eliminating the outdated tag. It provided our catalog a new life.”
In 2008, the Answer’s first record remained not available stateside, meaning the game served as a primary platform of discovery for the group as they went on a North American tour supporting AC/DC. “Their crew had on the song on the tour bus, and some of them knew us thanks to the game,” Mahon says.
Rock’s Heavyweight Spin-offs and Lasting Impact
Rock’s biggest acts soon took advantage of the game's success, with Aerosmith, Metallica and others featuring in dedicated spin-off titles centered around their music collections and related stories, imagery and rock’n’roll mythology. In the case of, the Aerosmith edition, reportedly to have made the band greater revenue compared to their studio albums. It sold more than half a million units upon release, while demand for Aerosmith’s music saw an increase significantly during an era as the industry faced decline.
Guitar Hero still motivates nimble-fingered fanaticism among its fans. Recently, a streamer completed a remarkable feat featuring Through the Fire and Flames – an infamously tough power-metal song popularized through Guitar Hero – on Clone Hero, a no-cost alternative with similar mechanics but an array of customisation options. The song is difficult even in expert mode, not to mention performed at double speed and without missing every one of its near 4,000 notes. The streamer claimed it took nine months to accomplish.
“The game is a fun, imaginary experience. Just as with other games, it doesn't imply you ought to pick up actual weapons and go to war,” notes DragonForce guitarist the artist.
DragonForce had already wrapped up a successful tour when their hit was featured in the third game, yet he explains it made them a household name. “I remember the record label calling to tell me that our selling albums like crazy,” he shares. “It exploded on the subsequent tour, and we were playing right ahead of the headliners at the event.”
Indeed, DragonForce’s exposure from Guitar Hero was so immense that it threatened to overshadow all other the band has done. Recently, the track was used in a trailer for Despicable Me 4. “Previously I thought differently, but I’ve made peace with it,” Li says. “If you only hear a single track, that's fine – everyone’s got a unique path in music and I'm pleased we’ve been part in fans' experiences”.
Enduring Legacy of a Plastic Guitar
Top-tier promotion, be it for cars, clothes or video games, extends beyond mere transactions – it evokes a desire. Did Guitar Hero tap into that? “Precisely what our team trying to create,” Dornbrook says. “The excitement of being a rock star in the spotlight. From day one, the creators felt that there’s an instinctive urge to make music, and their goal was to use technology to allow people to do it”.
Most installments were released in just a five-year period between 2005 and 2010, featuring spin-offs like DJ Hero, including a spinning deck, and Band Hero. After that, corporate focus on peripherals waned, aside from a brief comeback several years later.
Games such as the fan project and newer releases have maintained the community alive, with set to be something from the founders on the way. Recently formed developers has begun work on their first music game. Original co-founders are participating as special advisers. Are gamers ready to embrace a new entry in the spirit of the classic?
“We thought those games might become like Madden allowing annual update every year,” he remarks. “With abundant fresh tracks that it could be evergreen, thus I remain optimistic. It's entirely possible for it to continue for future fans.”